Start here

Replies

The second brainthat writes replies in your style.

A draft reply that builds on what was already agreed with the client, in your writing style. You read it, approve it and send it.

Where you are today

Know that moment when you're answering an email at ten at night, because it's the only thing left to write?

  • Every reply to a client is written from scratch, even when the answer is already known.

    A ready draft based on what was already agreed with the client, in your style.

  • You answer emails at the end of the day, when there's no energy left to word things gently.

    The draft is waiting before the reply gets pushed back a third time the same evening.

  • You write the same thing again and again to several clients, in slightly different words.

    Every draft builds on that client's own file.

One draft

What a reply to a client looks like.

  1. An email from a client has been waiting since morning. You ask for a draft reply.

  2. The draft is ready, in your style, based on what was already agreed.

  3. You read it, change a sentence and send it. Or save it for another look tomorrow.

Who runs it today

What clients say about us

  • As a psychologist who runs a clinic, I never had enough hours for everything the business needed. Second Brain changed that. It handles the management, the research, the organizing, and a lot of the business and professional thinking that used to sit on my shoulders. I'm not drowning in open loops anymore. I spend my time where it matters most, with my patients and my team. It honestly changed how I work, and how I live.

    Or Hareven

    Psychologist, Owner & Clinical Director, Outreach

  • I say good morning and get the picture of my day from my email, my calendar and my commitments, without opening three things. I tell it something once and it's saved: people, prices, decisions, what I closed and what's still open. When I ask about a price, I get the answer from the file, not a guess. And when there's a decision to make, it gives me the number, what's weighed against what, and who decides. I use it every day, and it saves me a lot of the mess.

    Noam Sirota

    Farm Manager, Finca El Jardín, Costa Rica

Access and privacy

What we see, and until when.

  • We only access what you approve

    In the mapping call we go through together what the system needs to see. That is what we get access to, and nothing more.

  • Sensitive topics come straight to you

    In the mapping call we write a list of sensitive topics with you, for example your lawyer, the tax authority or a dispute over money. The system flags them and passes them to you, without drafting a reply.

  • At the end of the first month we remove our access

    We do it by hand and tell you when it's done. You can also remove us yourself at any point, without asking.

  • Your files, your decision

    Everything is stored in a private place in your name. You decide what is shared and with whom, and you can keep parts that are shared with no one, including us. We don't pass the content on.

  • The questionnaire is saved with us

    If you fill in the questionnaire and leave an email, your answers are saved with us to prepare the mapping call.

How it works

From payment to a system that works.

01  Mapping call

45 minutes on how you work

You pay, pick a time and meet on a video call. We go through your clients, your projects, what's stuck today and what could help with the day-to-day. If you don't have a Claude account yet, we open one together in the same call.

02  The build

We build the system around your business

A structure for clients, projects and decisions, the morning and evening routines, and the connection to Claude. At the end you get a recorded walkthrough of your own system, with tips and instructions on how to use it.

03  First month of support

You work with it, and ask us

Questions in writing, usually answered within 24 hours. Along the way we update and tune the settings, with your approval, and every improvement we release in this period reaches you too. From month two you can continue with monthly support, or stop.

Price

A clear price,
no surprises.

Setup is paid once and includes the first month of support. From month two there is monthly support, if you want it. You pay for Claude directly to Anthropic.

Full setup

Regular price $490$390Launch priceone-off payment · includes the first month of support

For small businesses and freelancers who want a system built right from day one.

What's included

  • A 45-minute mapping call on how you work today
  • A full structure around your real work: clients, projects, knowledge and decisions
  • Connection to your tools that have a ready-made connection. We settle exactly which in the call
  • Daily and weekly routines: morning brief, meeting prep, replies in your style, a list of what you promised, end of day and weekly review
  • Planning for the month, the quarter and the year, from your business files
  • A recorded walkthrough of your system, which stays with you
  • A first month of written answers
  • Regular updates to the settings, and every improvement we release this month

What's not included

  • The Claude subscription: about $20 a month, paid directly to Anthropic in your name
  • A second business. Each setup is for one business
  • Custom development and integrations
  • Entering your business information for you. It's your system, and you keep it up to date
  • Phone availability. Answers are in writing, usually within 24 hours

At the end of the first month we ask whether you want to continue with monthly support. It starts only if you approve, and you can stop it any time.

Intro call

Pick a time that suits you

Open in a new tab

Hands-on support

Priced by scopestarts with a call

For several businesses, a small team or specific integrations, with regular meetings with me.

Everything in the full setup, plus

  • Regular video meetings instead of written answers
  • I go through the settings with you and tune them as we go
  • Integrations and automations, depending on what your business needs

Worth knowing

  • Our access stays for a longer period, as we agree. You can cancel it any time

From month two

$49

per month · stop any time

The first month is included in the setup. From here it's ongoing support, if you choose it.

  • A monthly health check. If it needs access, we ask you for it each time
  • Regular updates and tuning of the settings, so the structure doesn't drift and the system works its best for you
  • Every improvement and new capability we build, installed on your system with your approval
  • Priority in replies

On top of that, the Claude subscription, about $20 a month, paid directly to Anthropic. That is the running cost on Claude's basic plan.

A full refund if it's not a fit.

If after the mapping call you or we decide it's not a fit, we return the full payment and don't start building.

FAQ

What people ask before they start

Does it send emails by itself?

Only if you decide so. In setup we decide whether the draft waits for your approval or goes out directly, and you can change that later.

How does the system learn to write in my style?

From the emails you already send. In the mapping call we agree how it's built, and during support you can tune it.

Do I always see the draft before it goes out?

Yes, if you chose the option that waits for approval. You read it, change it if needed and send it.

Does it write in other languages too?

Yes. If your correspondence with the other side is in another language, the draft is written in that language.

What exactly does the office manager do, technically?

It's Claude, connected to the tools you already have, email and calendar and whatever has a ready-made connection, plus a private folder of files in your name: clients, projects, decisions and what's still open. It reads the folder before it answers, and writes to it what changed. What exactly gets connected, we settle together in the mapping call.

Is it safe to let an AI read my email?

In the mapping call we go through the privacy settings in your Claude account with you, switch off the use of your data for training together, and connect only the mailboxes you choose. Sensitive topics you've defined come straight to you.

Who sees my information?

During setup and the first month of support we have access to what you approved in the call. At the end of the first month we remove it by hand and tell you, and you can remove it yourself at any moment. The files sit in a private place in your name, and you decide what is shared and what stays only with you.

Do I need a Claude account? What if I don't have one?

Yes, the system runs on Claude. If you don't have an account yet, we open one together in the mapping call. It's about $20 a month for the basic plan, paid directly to Anthropic in your name. If you use it a lot, you may need a higher plan, and we'll tell you if it looks like you do.

How much does it cost to set up an AI system for a small business?

With us it's $390, once, including the first month of support. From month two it's $49 a month, only if you choose to continue. On top of that, the Claude subscription, about $20 a month, paid directly to Anthropic.

What's the difference between this and Claude Cowork?

Cowork is Anthropic's agent that carries out tasks for you on your computer. The more it knows about your business, the more useful it is. We build the structure that Cowork and Claude work from: clients, projects, decisions and routines, fitted to your business. If you already work with Cowork, the system complements it.

What's the difference between this and the memory in ChatGPT or Claude?

The built-in memory keeps details and preferences from your chats, and it's good that it exists. It doesn't organize your business: what's open with each client, what was decided and why, what needs to happen tomorrow. We build that, in your files, in a structure you can see and change.

How do I organize client information without an expensive CRM?

Every client has a file: who they are, what was agreed and what's open. The system reads from it and writes to it as you work, so the file stays current without a separate hour of typing. If you already have a CRM, we check in the mapping call whether it has a ready-made connection.

I have no technical background. Is this for me?

Yes. We set up everything, and at the end you get a walkthrough of your own system. In daily use you write and ask in plain English.

How long does it take to set up?

The mapping call is 45 minutes. At the end of the call we agree when the office manager goes live. It becomes more useful the more of your real work goes into it, mostly in the first weeks.

Does the system get better over time?

Yes. Every meeting, decision and end-of-day summary is saved in your files, and it reads them before it answers. After a month it knows your clients better than on day one, because it has more to read. On top of that, we update the settings during support, with your approval.

Can I plan the year with it?

Yes. For the month, the quarter and the year it prepares a plan from what's already written in the files: clients, projects, what got closed and what dragged on. You correct it and decide.

Does it work with WhatsApp?

In a pilot, with the first clients. The office manager gets a separate business WhatsApp number, in your name. Your morning brief arrives there, and you send it messages by voice or in writing, and they go into the right file. It doesn't read your existing conversations and doesn't write to your clients. If there's a cost, we settle it in the mapping call.

What happens to the files if I stop support?

They stay yours. They're plain text files, readable in any software, and Claude keeps working from them. What stops is our checks and improvements. If you ever want to move to another tool, the files come with you. It takes some work, but you don't start from zero.

Who it fits

A business where everything goes through you.

  • Freelancers and small businesses where you run things yourself
  • People whose work goes through email and calendar: accountants, importers, consultants and small offices
  • People who can spend a few minutes a day working with it
  • People who want to decide for themselves what goes out in their name
  • If you're looking for someone to manage your clients for you. The office manager writes replies by the rules you set. It doesn't hold conversations or commit on your behalf.
  • If you want someone to handle client conversations on WhatsApp. It doesn't read your existing conversations and doesn't write to clients.
  • If you're a team of ten that needs a shared CRM. This is built for one business owner.

45 minutes of mapping,
and a system that knows your business better the longer you work with it.

And if it's not a fit after the call, you get your money back.

Intro call

Pick a time that suits you

Open in a new tab

Or talk to us directly